Degree in Management of Business and Technology La Salle Campus Barcelona

Bachelor in Management of Business and Technology

An official Bachelor that combines business management, technology and innovation to train leaders capable of transforming the future of business

Nid: 392
Syllabus
Year 1
Semester 1Semester 2
Thought and creativity I (2)
Introduction to Economics I: Markets, Prices and the Firm (6)Introduction to Economics II: Measuring the Nation's Economy (6)
Mathematics for Business (6)Cross Cultural Management (6)
Communication Skills (6)Creativity and Innovation in Technological Organizations (4)
Principles of Digital Marketing (6)Comptabilitat I (6)
Principles of Business Management (6)Data analytics (6)
Year 2
Semester 1Semester 2
Thought and creativity II (2)
Entrepreneurship (6)Finance (6)
AI and Technology tools for business (6)Managing Tech Projects (6)
Marketing Labs (6)Operations and Supply Chain Mgmt (6)
Accounting II (4)Managing people (6)
Year 3
Semester 1Semester 2
Thought and creativity III (3)
Smart Society (6)Ethics and Technology Management (6)
Managing Sustainability (6)Data-driven decision making (6)
Corporate Finance (6)Strategic Management in a Global Context (6)
Managing Emerging Technologies (6)Leadership skills (3)
Year 4
Semester 1Semester 2
Internship 1 (6)Internship 2 (6)
 Final Thesis (12)
Elective Subjects
Semester 1Semester 2
Ecological Economics (6)Data Analysis V (6)
Sports and digital media (6)Support Language VI (6)
Creativity and Practical Skills V (6)Estratègies empresarials per a FinTech (6)
Governance VII (6)Business, Ethics and Society IV (6)
Multi-channel marketing and Sale strategies (6)Creativity and Practical Skills II (6)
Business, Ethics and Society VII (6)Data Analysis II (6)
Governance III (6)Governance II (6)
Digital marketing strategies (6)Support Language IV (6)
Support Language III (6)Departamental collaboration IV (6)
Departamental collaboration III (6)Global Digital Marketing Insights (6)
International economy and the digital era (6)Sports and technology management (6)
Major sports event management (6)Creativity and Practical Skills VI (6)
Business, Ethics and Society III (6)Creativity and Practical Skills VII (6)
Creativity and Practical Skills III (6)Advanced Finance III (6)
Creativity and Practical Skills IV (6)EU Institutions and Economy (6)
Data Analysis III (6)Markets, Computing and Policy (6)
Governance V (6)Business, Ethics and Society II (6)
Support Language I (6)Business, Ethics and Society VI (6)
Financial innovation, money and investment (6)Economics, innovation and technology (6)
International Sports facilities management (6)Departamental collaboration II (6)
Advanced Finance I (6)Brand management (6)
Governance IX (6)Creativity and Practical Skills I (6)
Departamental collaboration V (6)Data Analysis IV (6)
Online consumer behaviour (6)AI-Driven Marketing and Consumer Insights (6)
Sports business (6)Sports ethics and law (6)
Business, Ethics and Society I (6)Sustainability in sports and social impact (6)
Business, Ethics and Society V (6)Governance IV (6)
Advanced Finance II (6)Support Language II (6)
Governance I (6)Marketing services in the digital era (6)
Entrepreneurial finance for e-business (6)Digital marketing analytics (6)
Data Analysis I (6)Sports marketing (6)
Support Language V (6)Governance VI (6)
Departamental collaboration I (6)Governance VIII (6)
Mnor in Sports Management
Semester 1Semester 2
Sports and digital media (6)Sports and technology management (6)
Major sports event management (6)Sports ethics and law (6)
International Sports facilities management (6)Sustainability in sports and social impact (6)
Sports business (6)Sports marketing (6)
Minor in Digital Economy
Semester 1Semester 2
Ecological Economics (6)Estratègies empresarials per a FinTech (6)
International economy and the digital era (6)EU Institutions and Economy (6)
Financial innovation, money and investment (6)Markets, Computing and Policy (6)
Entrepreneurial finance for e-business (6)Economics, innovation and technology (6)
Minor in Digital Marketing
Semester 1Semester 2
Multi-channel marketing and Sale strategies (6)Global Digital Marketing Insights (6)
Digital marketing strategies (6)Brand management (6)
Online consumer behaviour (6)AI-Driven Marketing and Consumer Insights (6)
 Marketing services in the digital era (6)
 Digital marketing analytics (6)